Previously TW Drainage, TWD has been a leading name in drainage for over 12 years. Having outgrown their previous premises, they relocated to a 10,000 sq ft old engineering plant in 2020 (during the height of the pandemic) which was badly vandalised and run down.
As well as the purchase and major overhaul of this unit, they also invested in giving their brand identity a face lift, making sure everything that went into their new home represented TWD’s high level of workmanship.
BISON were approached initially for some office signage for the new HQ but a discovery meeting highlighted a timely potential to review their brand identity and everything that hangs from it.
Following the proven BISON BLUEPRINT methodology we identified they had three key areas of the business; drainage, plumbing and groundwork. The idea was presented to incorporate these into the new look and feel of their brand in order to make people aware of all services offered.
Once the branding was approved we set a style guide to avoid brand erosion and subsequently rolled out to all signage, print and digital assets for maximum impact and to ensure brand consistency.
Everything BISON has done to make us look professional has gone a long way. BISON made it very easy. It’s good when you’ve got someone who knows how busy you are and takes things off your plate to help you get to the finish line and to deliver. If they say they’re going to do it, they do it!